The underlying goal of any business is
to drive growth

Global Commercial Partner (GCP) is more than just a consulting service provider; we offer an end-to-end (E2E) process designed to foster your sustainable growth. Since our establishment in 2024, GCP has proudly stood as one of Vietnam's pioneering E2E service providers.

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Provide E2E high-value distribution
to  maximize
commercial growth.

Our mission

With expertise and experience, we optimize the distribution process from production to market, helping partners enhance operational efficiency and capitalize on new opportunities to expand market presence and achieve sustainable growth.

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CORE VALUES

Excellent Commercial Management Partner
through 

By combining strategic planning, operational flexibility, and robust data systems, we ensure sustainable growth and market leadership, driving efficiency and maximizing profitability for long-term success.

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COMMERCIAL system

Well set-up commercial system and data

COMMERCIAL operation model

Fit & agile operation model

COMMERCIAL DESIGN

Optimal commercial strategy design

THE FOUNDERS

Dedicated. Responsible. Expertise.

13+ years of management experience in the areas of analysis, technology, and commerce working for multinational corporations like Coca-Cola, BAT, and AB InBev.
Pham Thanh Tuan

Business Development Consultant

20+ years of combined experience as Market Research, Business Analyst and Strategy Consultant providing services to top-notch companies such as Unilever, Masan, BAT, Pepsi, etc…
Tran Hung Thien

Global Business Development Consultant

15+ years in trade marketing expertise in various sectors, including dairy, FMCGs, personal care, and industrial goods. Founder & CEO at CASK Academy and Consulting.
Hua Thai Dat

Chief Strategy Officer

17+ years in Trade Marketing, Category Management & Business Development at DKSH VN, Goodfood, Nutifood, Vinamilk,  Mondelez KinhDo, IMV Company & Nanakids
Huynh Thi Kim Anh

Founder & Chief Executive Officer

20+ years of combined experience as Head of Marketing, Commercial, Supply Chain & Channel Management at Puratos Grand Place Indochina, Techcombank, VIB, VPBank & Cholimex.
Huynh Bao Chau

Chief Operations Officer

 One of Vietnam's pioneering E2E service providers

Enhance your business with us today!

Transforming Data into Decisive Action for Your Commercial Success

GLOBAL COMMERCIAL PARTNER (GCP)

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OUR SERVICES

Commercial strategy design
Commercial strategy design
Commercial operating model
Commercial system design
Data model design
Customer Data Platform
Standardized DMS & CRM, real-time execution, insightful reporting, and algorithms for decision making.
Commercial Execution
Commerical Team Set-up
KPIs & OKRs Management Business rhythm.
Execution and Performance Reporting
COMMERICAL OPERATION MANAGEMENT
Primary Business Plan
Commercial P&L Management
Commercial Operation Setup and Management

Our BRANDS

Grow your business with us, today!

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